Formula Feeding Your Baby

From choosing formula to preparing to storing, we've got you covered every step of the way.

A woman bottle feeding her baby.

Formula Feeding Your Baby

From choosing formula to preparing to storing, we've got you covered every step of the way.

A woman bottle feeding her baby.
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Your inside scoop for feeding support 

Formula feeding is a journey filled with questions, memorable milestones, messy moments, and a whole lot of baby bottles! We’re here to support you as you navigate through this magical time, with tips, tools, product recommendations and more.

While breastfeeding provides optimal nutrition for your baby, if you have made the choice to use formula, rest assured Good Start® is Pediatricians’ #1 choice for easiest formula on baby’s tummy.* 
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Formula feeding 101 Helpful tools More reads Find your formula

Formula Feeding 101

Two men bottle feeding a baby.

Introducing baby formula

This helpful guide walks you through choosing the right formula, understanding important ingredients like probiotics and DHA, finding a routine and format that works for you, 
and offers tips for introducing formula.

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Baby drinking from a bottle.

Understanding hunger and 
fullness cues

Check out this article for info on how much and how often to feed your baby at every stage. Learn to spot hunger and fullness cues, adjust feeding routines as your baby grows, and feel confident you're nourishing them with love and care.  

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A person placing formula in a bottle using a scoop.

Preparing and storing formula

Baby formula can feel a bit overwhelming at first, but you’ve got this! This guide covers how to safely prepare and store formula in all its forms. Learn best practices, avoid common mistakes, and feel good knowing your baby’s bottles are safe. 

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Helpful Tools for Formula Feeding

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Formula Finder
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Baby Feeding Log
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Poop Colour Chart 

More relevant reads and tips you’ll love

A baby on its back smiling.

How Comfort Proteins® Support Your Baby’s Happy Tummy

A happy, healthy tummy means a happy, healthy baby—and fewer worries for you.

Read More »
A mother and baby on a bed smiling.

Tips for a Happy, Healthy Baby Tummy

Something that can make a big difference to your baby’s well-being is paying extra attention to their tummy.

Read More »
Baby being bottle fed.

How to Switch Formulas

You may be thinking about changing your baby’s formula whether it’s due to their age or digestive issues like fussiness, gas and spitting up.

Read More »
Hands holding a cup of tea.

Essential self-care tips for new parents

Taking care of yourself after giving birth is just as crucial as caring for your newborn.

Read More »

Good Start® is Pediatricians’ #1 choice for easiest formula on baby’s tummy*

Good Start® Plus 1 powder formula is our closest formula to breast milk and contains the unique combination of our exclusive Comfort Proteins®, which help promote softer stools,**,1 probiotic B. lactis to support a healthy gut microbiota, expert-recommended levels of DHA,2 and 2’-FL for immune support.3-5
Find Your Formula
Good Start® PLUS 1 powder, bottle, and tetra.

Good Start® is Pediatricians’ #1 choice for easiest formula on baby’s tummy*

Good Start® Plus 1 powder formula is our closest formula to breast milk and contains the unique combination of our exclusive Comfort Proteins®, which help promote softer stools,**,1 probiotic B. lactis to support a healthy gut microbiota, expert-recommended levels of DHA,2 and 2’-FL for immune support.3-5
Find Your Formula
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Your feeding journey, your way

We believe breastfeeding provides the ideal nutritional start for babies and fully support Health Canada's recommendation of exclusive breastfeeding for the first six months. Whether you breastfeed, formula-feed, or do a combination of both, your informed choice is valid and deserves respect!
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References

* More Pediatricians trust Good Start® as the most well-tolerated routine infant formula than any other brand. Data on file. March 2025. 
** Compared to intact protein formulas. 
° Powder format only.
^Good Start is a registered trademark used under license from Société des Produits Nestlé S.A.
1. Czerkies L, et al. 2018. Intl J Pediatrics. 2018;2018:4969576
2. ADA/DC. J Am Diet Assoc. 2007;107:1599-1611.  
3. Storm H, et al. Glob Pediatr Health. 2019;6:1-10. 
4. Bode L, et al. Glycobiology. 2012;22(2):1147-1162. 
5. Goehring K, et al. PLoS One. 2016;146(12):2559-2566.